{"id":2019,"date":"2025-04-18T15:50:03","date_gmt":"2025-04-18T08:50:03","guid":{"rendered":"https:\/\/limemediavn.com\/?p=2019"},"modified":"2025-05-28T16:37:57","modified_gmt":"2025-05-28T09:37:57","slug":"brand-marketing","status":"publish","type":"post","link":"https:\/\/limemediavn.com\/en\/brand-marketing\/","title":{"rendered":"Brand Marketing"},"content":{"rendered":"<h3 class=\"\" data-start=\"323\" data-end=\"371\"><strong data-start=\"327\" data-end=\"371\">ABOUT LIME MEDIA &amp; ENTERTAINMENT<\/strong><\/h3>\n<p class=\"\" data-start=\"373\" data-end=\"673\">At <strong data-start=\"377\" data-end=\"407\">LIME Media &amp; Entertainment<\/strong>, we support our clients and customers in <strong data-start=\"452\" data-end=\"491\">building an inspiring story<\/strong> - building, researching and judging the <strong data-start=\"533\" data-end=\"549\">break-out points<\/strong> with <strong data-start=\"555\" data-end=\"573\">the core value<\/strong> to form a <strong data-start=\"596\" data-end=\"640\">strong, impressive, unique image<\/strong> in the customers 's eyes and others partners<\/p>\n<p class=\"\" data-start=\"675\" data-end=\"880\">Simultaneously, we also collaborate in <strong data-start=\"722\" data-end=\"762\">fixing the \"brand pain\"<\/strong>, eliminate the <strong data-start=\"776\" data-end=\"792\">gap<\/strong> and <strong data-start=\"796\" data-end=\"808\">weaknesses<\/strong> that could cause <strong data-start=\"823\" data-end=\"841\">hidden risks<\/strong> in the brand managing strategy.<\/p>\n<hr class=\"\" data-start=\"882\" data-end=\"885\" \/>\n<h3 class=\"\" data-start=\"887\" data-end=\"922\"><strong data-start=\"891\" data-end=\"920\">OUR SOLUTION<\/strong><\/h3>\n<h4 class=\"\" data-start=\"923\" data-end=\"971\"><em data-start=\"928\" data-end=\"971\">BRAND STRATEGY BASED ON REALITY<\/em><\/h4>\n<p class=\"\" data-start=\"973\" data-end=\"1168\">We believe that, only we are getting out of <strong data-start=\"1014\" data-end=\"1030\">the safe-zone<\/strong> to understand more about the industry, tier, and product from <strong data-start=\"1091\" data-end=\"1116\">our customer 's point of view<\/strong>, the brand identify works would truly <strong data-start=\"1155\" data-end=\"1167\">effective<\/strong>.<\/p>\n<p class=\"\" data-start=\"1170\" data-end=\"1244\">Therefore <strong data-start=\"1177\" data-end=\"1207\">LIME Media &amp; Entertainment<\/strong> choose to combine both solutions:<\/p>\n<ul data-start=\"1246\" data-end=\"1296\">\n<li class=\"\" data-start=\"1246\" data-end=\"1271\">\n<p class=\"\" data-start=\"1248\" data-end=\"1271\"><strong data-start=\"1248\" data-end=\"1269\">From inside out<\/strong><\/p>\n<\/li>\n<li class=\"\" data-start=\"1272\" data-end=\"1296\">\n<p class=\"\" data-start=\"1274\" data-end=\"1296\"><strong data-start=\"1274\" data-end=\"1296\">From outside to inside<\/strong><\/p>\n<\/li>\n<\/ul>\n<p class=\"\" data-start=\"1298\" data-end=\"1411\">We delve into and understand each core value of the brand in every possible context, with the motto:<\/p>\n<blockquote data-start=\"1413\" data-end=\"1499\">\n<p class=\"\" data-start=\"1415\" data-end=\"1499\"><strong data-start=\"1415\" data-end=\"1444\">\"Customers and clients are always the center\"<\/strong><br data-start=\"1444\" data-end=\"1447\" \/><strong data-start=\"1449\" data-end=\"1499\">\u201cImproving customer experience is essential\u201d<\/strong><\/p>\n<\/blockquote>\n<hr class=\"\" data-start=\"1501\" data-end=\"1504\" \/>\n<h3 class=\"\" data-start=\"1506\" data-end=\"1535\"><strong data-start=\"1510\" data-end=\"1535\">HOW IT WORKS<\/strong><\/h3>\n<h4 class=\"\" data-start=\"1537\" data-end=\"1579\"><strong data-start=\"1542\" data-end=\"1579\">THE ABILITIES OF DISCOVERING BRAND<\/strong><\/h4>\n<p class=\"\" data-start=\"1581\" data-end=\"1790\">We talk to key executives, team members, partners and customers to uncover what <strong data-start=\"1689\" data-end=\"1717\">insight could exploitable<\/strong> - from there we can locate <strong data-start=\"1735\" data-end=\"1745\">the position<\/strong> and <strong data-start=\"1749\" data-end=\"1773\">potential message<\/strong> of the brand.<\/p>\n<p class=\"\" data-start=\"1792\" data-end=\"1864\">These insights are combined with <strong data-start=\"1829\" data-end=\"1854\">quantitative research<\/strong>, including:<\/p>\n<ul data-start=\"1866\" data-end=\"1944\">\n<li class=\"\" data-start=\"1866\" data-end=\"1885\">\n<p class=\"\" data-start=\"1868\" data-end=\"1885\">Surveys<\/p>\n<\/li>\n<li class=\"\" data-start=\"1886\" data-end=\"1921\">\n<p class=\"\" data-start=\"1888\" data-end=\"1921\">Media monitoring<\/p>\n<\/li>\n<li class=\"\" data-start=\"1922\" data-end=\"1944\">\n<p class=\"\" data-start=\"1924\" data-end=\"1944\">Social media observing<\/p>\n<\/li>\n<\/ul>\n<blockquote data-start=\"1946\" data-end=\"2076\">\n<p class=\"\" data-start=\"1948\" data-end=\"2076\">This is not traditional researching, also a measuring process <strong data-start=\"2010\" data-end=\"2040\">of pros and cons<\/strong> for the brand in a whole way.<\/p>\n<\/blockquote>\n<hr class=\"\" data-start=\"2078\" data-end=\"2081\" \/>\n<h3 class=\"\" data-start=\"2083\" data-end=\"2114\"><strong data-start=\"2087\" data-end=\"2114\">OUR FORMULA<\/strong><\/h3>\n<h4 class=\"\" data-start=\"2116\" data-end=\"2150\"><strong data-start=\"2121\" data-end=\"2148\">1. The Decisive Moment<\/strong><\/h4>\n<h4 class=\"\" data-start=\"2151\" data-end=\"2191\"><strong data-start=\"2156\" data-end=\"2189\">2. Touch Points Create Strength<\/strong><\/h4>\n<h4 class=\"\" data-start=\"2192\" data-end=\"2236\"><strong data-start=\"2197\" data-end=\"2236\">3. Competitive Message Battle<\/strong><\/h4>\n<p class=\"\" data-start=\"2238\" data-end=\"2488\">We analyze how each competitor communicates <strong data-start=\"2290\" data-end=\"2309\">its core benefit<\/strong> Then, we recommend effective communication strategies, and <strong data-start=\"2376\" data-end=\"2401\">deeply research<\/strong> to make the <strong data-start=\"2413\" data-end=\"2488\">your brand message becomes clearer, more prominent and more compelling.<\/strong><\/p>\n<blockquote data-start=\"2490\" data-end=\"2608\">\n<p class=\"\" data-start=\"2492\" data-end=\"2608\"><strong data-start=\"2492\" data-end=\"2536\">Message is the brand's manifesto.<\/strong><br data-start=\"2536\" data-end=\"2539\" \/><strong data-start=\"2541\" data-end=\"2608\">Enhancing customer emotions and experiences is a top priority.<\/strong><\/p>\n<\/blockquote>","protected":false},"excerpt":{"rendered":"<p>Gi\u1edbi Thi\u1ec7u V\u1ec1 LIME Media &amp; Entertainment T\u1ea1i LIME Media &amp; Entertainment, ch\u00fang t\u00f4i h\u1ed7 tr\u1ee3 qu\u00fd kh\u00e1ch h\u00e0ng trong vi\u1ec7c x\u00e2y d\u1ef1ng c\u00e2u chuy\u1ec7n truy\u1ec1n c\u1ea3m h\u1ee9ng \u2013 t\u1ea1o d\u1ef1ng, nghi\u00ean c\u1ee9u v\u00e0 \u0111\u00e1nh gi\u00e1 nh\u1eefng \u0111i\u1ec3m \u0111\u1ed9t ph\u00e1 c\u00f9ng y\u1ebfu t\u1ed1 c\u1ed1t l\u00f5i \u0111\u1ec3 h\u00ecnh th\u00e0nh n\u00ean m\u1ed9t th\u01b0\u01a1ng hi\u1ec7u m\u1ea1nh m\u1ebd, \u1ea5n&#8230;<\/p>","protected":false},"author":1,"featured_media":1848,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[33],"tags":[],"class_list":["post-2019","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-truyen-thong"],"_links":{"self":[{"href":"https:\/\/limemediavn.com\/en\/wp-json\/wp\/v2\/posts\/2019","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/limemediavn.com\/en\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/limemediavn.com\/en\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/limemediavn.com\/en\/wp-json\/wp\/v2\/users\/1"}],"replies":[{"embeddable":true,"href":"https:\/\/limemediavn.com\/en\/wp-json\/wp\/v2\/comments?post=2019"}],"version-history":[{"count":2,"href":"https:\/\/limemediavn.com\/en\/wp-json\/wp\/v2\/posts\/2019\/revisions"}],"predecessor-version":[{"id":2021,"href":"https:\/\/limemediavn.com\/en\/wp-json\/wp\/v2\/posts\/2019\/revisions\/2021"}],"wp:featuredmedia":[{"embeddable":true,"href":"https:\/\/limemediavn.com\/en\/wp-json\/wp\/v2\/media\/1848"}],"wp:attachment":[{"href":"https:\/\/limemediavn.com\/en\/wp-json\/wp\/v2\/media?parent=2019"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/limemediavn.com\/en\/wp-json\/wp\/v2\/categories?post=2019"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/limemediavn.com\/en\/wp-json\/wp\/v2\/tags?post=2019"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}